![]() ![]() “This partnership exemplifies the power of working together to drive innovation and deliver measurable results for all stakeholders in the online publishing and media buying sectors. “Our aim is to support the digital media ecosystem by providing programmatic solutions that leverage common industry tools for seamless collaboration. ![]() Geoff Cohen, Partner at dY/dX says they are extremely proud to collaborate with IAB South Africa on this initiative. Satyajit Rays first feature is sheer poetry on film as village boy Apu makes magical. The appropriate governance structures and business-use rules, and define and deploy reporting interfaces by continuing to work closely with online publishers and media buyers will be established. The coming weeks will see IAB South Africa and dY/dX extend the POC to further onboard more South African online publishers, as well as co-create an audience survey tool that is relevant to the current market in partnership with Telmar. Magic The Gathering, magic cards, singles, decks, card lists, deck ideas, wizards of the coast, all of the cards you need at great prices are available at Cardkingdom. The partnership and the resulting IAB South Africa Industry Measurement tool allow IAB South Africa full ownership of the service as well as processes and technology architecture that is adaptable to future developments within the industry.ĭY/dX will maintain and support the industry data dashboard and integration with Telmar for media buying, as well as continuously optimise the solution until September 2025. Media24 Group named Inma's Best in Africa at 2023 Global Media Awardsġ4 hours ago Full ownership of the service ![]() The partnership’s first high-level proof of concept (POC) has successfully tested the viability of the approach with the IAB South Africa’s Research & Measurement and Publisher Councils. This will create a governed, Protection of Personal Information Act (PoPIA) compliant data store that can aggregate, report and distribute approved data in an appropriate format for the industry. These include application programming interfaces (API) and Javascript Object Notation (JSON), alongside technology stacks such as Google Analytics. This, together with the IAB South Africa’s representation of expertise and experience in the digital media and marketing landscape, will see the project leverages common tools and technology stacks already used and understood by industry stakeholders. Pink-A-Rella - When the Pink Panther finds a magic wand in a poor neighborhood, he sets about beautifying the area. Source © alphaspirit 123rf The IAB South Africa has formed a three-year publishing industry measurement partnership with dY/dX, to provide a standardised measurement currency for publishersĭY/dX is a digital transformation company that provides product and service design, and content and digital sales optimisation solutions. ![]()
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